Go-To-Market Strategy That Drives Revenue Growth

During the Create a Go-To-Market Strategy That Drives Revenue Growth course, you’ll engage with knowledge, and case studies as you develop practical skills and techniques for immediate application to creating go-to-market strategies that drive revenue growth projects, or within your organization. You will benefit from the unique pedagogy and multidisciplinary approach of BlackBoard Learning – an institution at the forefront of research and online learning – as you develop creating go-to-market strategies that drive revenue growth skills to better understand the create powerful positioning strategy, the positioning framework, and creating unique value propositions and the factors that contribute to career success and failure.

Throughout this Create a Go-To-Market Strategy That Drives Revenue Growth course, developed by industry experts you’ll get the opportunity to learn from experts with diverse experience. Guided by experts, Create a Go-To-Market Strategy That Drives Revenue Growth prepares you to become a change-maker with the skills to drive your career or organization forward.

Creating a Go-To-Market Strategy That Drives Revenue Growth course will demystify creating go-to-market strategies that drive revenue growth and give you the toolkit to make better contributions and to become an even greater asset to your organization. It will also allow you to communicate more effectively and confidently about creating go-to-market strategies that drive revenue growth issues, whether it is with the relevant in your own business or with those outside your workplace.

Impact and what you will learn:

• At first, you will learn about positioning for success.
• Details you need to know about target market essentials.

After completing Create a Go-To-Market Strategy That Drives Revenue Growth course from Blackboard Learning, you will be more skillful with more knowledge along with practical tips and advice, which will help you to learn the essential aspects of creating go-to-market strategies that drive revenue growth. Skills development in creating go-to-market strategies that drive revenue growth leads you to career development in creating go-to-market strategies that drive revenue growth sector.

Program content:

• PART 1 - CREATE A POWERFUL POSITIONING STRATEGY

• Positioning is about Your Customer's Point of View

• POSITIONING FOR SUCCESS

• Ben and Jerry's Case Study

• Keys to Success

• THE POSITIONING FRAMEWORK

• The Positioning Framework Overview

• Step 1 - Create Meaningful Attributes - Part 1

• Step 1 - Create Meaningful Attributes - Part 2

• Step 1 - Create Meaningful Attributes - Part 3

• Viking Cruises - Case Study

• Step 2 - Custom Attributes

• Step 3- Evaluate / Rank Attributes

• Step 4 - Evaluating Positioning Rankings

• Step 5 - Positioning of Your Attributes

• Step 6 - Your Positioning Statement

• Common Mistakes

• TAKE POSITIONING STRATEGY QUIZ

• Positioning Strategy Quiz

• WORKSHOP

• Position Your Product or Service in Action

• PART 2 - DETERMINE YOUR TARGET MARKET

• Target Market Essentials

• IMPORTANCE OF YOUR TARGET MARKET

• Why is Your Target Market So Important

• TARGET MARKET FRAMEWORK

• Define Your Target Market

• Step 1 - Define Standard Attributes - Demographics

• Step 1 (cont) - Define Standard Attributes - More Demographics

• Step 1 (cont) - Define Standard Attributes - Psychographics

• Step 2 - Develop Custom Attributes

• Validation

• Adjust Your Strategy

• TAKE THE TARGET MARKET QUIZ

• Target Market Quiz

• TARGET MARKET WORKSHOP

• Target Market in Action

• PART 3 - CREATE A UNIQUE VALUE PROPOSITION

• Characteristics of Unique Value Propositions

• UNIQUE VALUE PROPOSITION EXPLAINED

• Types of Customer Benefits UVPs Express

• Examples of Unique Value Propositions

• What Investors Are Looking For

• Value Proposition vs. Competitive Advantage

• CREATE YOUR UNIQUE VALUE PROPOSITION

• Understand Your Competitor's Unique Value Proposition

• Streaming Services Example

• The Value Proposition Framework

• Step 1 - Brainstorming

• Step 2 - Create a Value Proposition List

• Step 3 - Determine Uniqueness

• Step 4 - Prioritise Top Value Propositions

• Step 5 - Tell a Story

• Common Mistakes

• VALUE PROPOSITION QUIZ

• Final Quiz

• VALUE PROPOSITION WORKSHOP

• Creating a Unique Value Proposition in Action

• GET COURSE MATERIALS
• Course Materials

Why Blackboard Learning:

Blackboard Learning is an online learning platform by which students from any corner of the world can learn his/her desired course. Using online learning, we assist students in realizing their full potential and advancing their careers. Today, our goal is to be the world's leading provider of online learning experiences with a global impact. By leveraging online learning, we assist students in preparing for bright futures in world-changing jobs. We provide a wide range of categories including Accounting & IT, Programming, Creative, and more. Our courses are designed to stretch students intellectually through state-of-the-art online learning.

• Those who are passionate about creating go-to-market strategies that drive revenue growth-related skills.
• Create a Go-To-Market Strategy That Drives Revenue Growth course is ideal for people looking for the development of an existing career in creating go-to-market strategies that drive revenue growth sector by being more skillful.
• For those who want to join in creating go-to-market strategies that drive revenue growth-related job sectors, as well as looking to further develop their skills and knowledge.
• People who want to perform better in creating go-to-market strategies that drive revenue growth-related careers.

No prior knowledge or experience required

• Increase your knowledge by learning the characteristics of unique value propositions.
• Learning about value proposition vs. competitive advantages will make you more informed about creating go-to-market strategies that drive revenue growth

Currently there are no Q&As for this course. Be the first to ask a question.

Certificate of completion

Digital certificate - Included